No subscription fees. You only pay for the messages you send.
Every feature, including AI assistants, team inboxes, and webhooks, is included at no subscription cost. Top up your wallet and send; as low as $0.003 per message at scale. Save up to 70% as your balance grows.
What's included — free till 2027
Everything included, no subscription
No seat limits. No feature gates. No expiring trials.
The full Bahasha platform with zero subscription cost.
Unlimited messages
Send as many campaigns as you like — pay only per message sent
Unlimited team members
Invite your entire team at no extra cost
Unlimited WhatsApp numbers
Connect multiple WhatsApp Business accounts
Shared WhatsApp Inbox
One unified inbox your whole team can work from
Internal Team Inbox
Private notes, mentions and collaboration before replying
AI Assistant access
Automate replies with human-like pacing and tone
Full API access
Build custom workflows via our developer API
Webhooks
Real-time event delivery to your own endpoints
Integrations
Connect WhatsApp to your favorite tools and CRMs like Shopify, Hubspot, and Zapier
The only thing you pay for
Messaging credits
Top up your wallet with any amount. Your current balance determines your per-message rate — the higher your balance, the lower the price per message.
How billing works
Your wallet balance at the time of sending determines your tier rate.
Failed messages are never charged.
Total cost = Bahasha platform fee + Meta per-message fee. Platform fees are deducted from your wallet; Meta fees are charged directly through your Facebook Business Manager.
Customer Service Window — no charge for replies
When a customer messages you first, all your replies within the following 24 hours are not charged. You only pay for messages sent outside this window (outbound campaigns, etc.).
Bahasha platform pricing tiers
Wallet balance $0.00 – $10.00
Wallet balance $11.00 – $40.00
Wallet balance $41.00 – $160.00
Wallet balance $161.00 – $800.00
Wallet balance $801.00 – $3,900.00
Wallet balance $3,901.00 – $7,800.00
Wallet balance $7,801.00+
Meta (WhatsApp) Pricing
In addition to platform pricing, Meta charges per message for the Initial Message to a recipient.
The total cost of sending a message to a recipient is the sum of the platform pricing and the Meta per message fee.
The platform pricing is charged through your Bahasha wallet balance, while the Meta per message fee is charged directly through your Facebook Business Manager account.
Understanding Meta Pricing
- •Country-specific: Rates vary significantly based on the recipient's country
- •Category-based: Different rates for marketing, utility, and authentication messages
- •Free Responses: Replying to messages initiated by customers is 100% free
- •Cost Summary: You will get a Cost Summary before sending your messages
Sender Number Options
You can choose to use Bahasha's shared WhatsApp Business number or your own WhatsApp Business number for your campaigns. We handle the Meta fees for the shared number through your Bahasha wallet balance.
Platform Pricing
Pay based on your wallet balance tier ($0.004 - $0.009 per message)
Meta Per Message Fee
Applied on top of platform pricing, varies by country and message category
Combined Billing
Platform Pricing
Pay based on your wallet balance tier ($0.004 - $0.009 per message)
Meta Per Message Fee
Paid directly through your Facebook Business Manager account
Separate Billing
WhatsApp Calling Pricing
Turn chats into real conversations — call your customers, or let them call you, right inside WhatsApp. No phone system, no extra numbers, no subscription. Incoming calls are always free — you only pay, by the minute, for the calls you make.
Incoming calls are always free
When a customer calls you, your business pays nothing — no Meta fee and no Bahasha fee. Add a “Call on WhatsApp” button to your templates and messages and let customers reach you for free.
The charges below apply only to calls you make — incoming calls are free.
Bahasha platform fee
On calls you make, billed per minute and rounded up to the next full minute (minimum 1 minute). Charged from your Bahasha wallet balance.
Meta call fee
Varies by the person's location
On calls you make, a per-minute rate billed by Meta in 6-second pulses (rounded up) and paid directly through your Meta account.
Download Meta call ratesFor a call you make, your total is the Bahasha platform fee plus Meta's per-minute fee. Platform fees come from your Bahasha wallet; Meta fees are billed directly by Meta ( WhatsApp ).
Understanding calling pricing
- Incoming calls are free: customers can call you at no cost to your business.
- •Calls you make, two charges: a Bahasha per-minute platform fee plus Meta's own per-minute call fee.
- •Location-based:Meta's rate depends on the location of the person you're calling.
- Reduce your costs:add a “Call on WhatsApp” button to your templates and messages so customers call you for free instead.
- Recording & transcription: available and configurable per number.
Included in every account
AI Assistant Pricing
Access to the AI Assistant is included — you only pay for token usage when the assistant is actively responding to customers.
Chat Assistant Pricing
Token Usage Guide
AI Assistant Features
What teams are saying
“Bahasha's pay-as-you-go model saved us 40% on our messaging costs. The flexibility is unmatched!”
— Sarah Johnson
“The transparent pricing and no hidden fees policy made it easy to budget our communication costs.”
— Michael Chen
“24/7 support and instant scaling capabilities have been game-changers for our business.”
— Lisa Muthoni
Frequently asked questions
You only pay for the messages you send. Load your wallet with your preferred amount, and we'll automatically apply the best rates based on your balance.
You'll receive a notification when your balance is low (if enabled). You can top up anytime to continue sending messages.
No minimum balance is required. You can start with any amount that suits your needs. However, the more you load, the better the pricing you get.
Sign up for an account, add funds to your wallet, link your Meta Account for WhatsApp, and start sending messages immediately.
The customer service window is a 24-hour period after a customer reaches out to your business. During this window, all your responses to that customer are not charged.
Incoming calls are always free — when a customer calls you, your business pays nothing. You only pay for calls you make, which have two charges: a Bahasha platform fee of $0.03 (KES 3) per minute, billed per minute and rounded up, charged from your wallet; plus Meta's own per-minute fee, which varies by the location of the person you're calling and is billed in 6-second pulses directly through your Meta account. You can download Meta's call rates from the pricing page.
The AI Assistant is priced based on token usage. You can set daily and monthly limits to control costs.
Yes, you can configure the AI Assistant's responses, set usage limits, and customize its behavior to match your business needs.
Yes — subscription packages are on the roadmap and will unlock additional capabilities. All current platform features will remain available to existing users.
No credit card required
Get started today
Join thousands of businesses using Bahasha. No subscription cost — add credits only when you're ready to send.